I'm a marketing expert who helps companies and individuals optimize their digital presence. Areas of expertise include content strategy (blogs to podcasts to Snapchat accounts, and everything in-between), search (SEO & SEM), email (with a focus on lifecycle marketing), social media (earned, owned, and paid), and online press generation.
Past work has included:
-creating, launching, and growing Forbes Podcasts
-leading brand marketing at Venmo
-providing new media strategy to Rice University
-influencer and PR strategy to Hearst's entertainment division
-community management for Monster.com
I also teach marketing classes to entrepreneurs and start-ups on multiple campuses of General Assembly. Additionally, my first book Reach Out is on shelves this September with McGraw-Hill, focusing on personal branding and digital optimization to grow your own network.
I have an undergraduate degree in finance and entrepreneurship, and a master's in marketing.